Retention
![5 most effective client retention strategies](https://images.ctfassets.net/40w0m41bmydz/5xFvgvKKPk8PUdxig1s530/6fe1cb17784eb9af46855b5186ee93ff/CDT-878_Organic_content_thumbnail_retention_03.png?w=680&h=384&q=50&fm=png)
We break down the best retention strategies to build relationships with clients.
![How to improve subscription renewal rates](https://images.ctfassets.net/40w0m41bmydz/6xWIJ7Xp1Op74Tc6YycJuT/6cd9c2df38275ea0d3acd91b268eaf7e/CDT-878_Organic_content_thumbnail_retention_04.png?w=680&h=384&q=50&fm=png)
Find out how to calculate, measure, improve renewal rates for your Saas business
![7 subscription metrics you need to be tracking in 2020](https://images.ctfassets.net/40w0m41bmydz/29rex273x1ud8jTFIlga4f/fd52553fc19459b7a01429204fc4e493/Thumbnail_2475x1400_copy_7.jpg?w=680&h=385&fl=progressive&q=50&fm=jpg)
LTV. Churn. MRR. What else are you missing?
![10 Customer Retention Strategies to Boost Customer Loyalty](https://images.ctfassets.net/40w0m41bmydz/5xFvgvKKPk8PUdxig1s530/6fe1cb17784eb9af46855b5186ee93ff/CDT-878_Organic_content_thumbnail_retention_03.png?w=680&h=384&q=50&fm=png)
Our top customer retention strategies to keep customers engaged with your brand.
![How to Reduce Customer Churn](https://images.ctfassets.net/40w0m41bmydz/4oLG74m0hCJ9cPt8YqAJqT/07713d06291768e19aa9feb6b3415ca9/CDT-878_Organic_content_thumbnail_retention_02.png?w=680&h=384&q=50&fm=png)
Churn reduction is one of the biggest challenges in Saas, here are our top tips.
![How to Calculate Late Payment Interest](https://images.ctfassets.net/40w0m41bmydz/6xWIJ7Xp1Op74Tc6YycJuT/6cd9c2df38275ea0d3acd91b268eaf7e/CDT-878_Organic_content_thumbnail_retention_04.png?w=680&h=384&q=50&fm=png)
For many businesses, late payments aren’t the exception, they’re the rule.
We searched for the most-asked questions about churn. Here are the answers.
![The SaaS Churn Bible – eBook in association with Chargify](https://images.ctfassets.net/40w0m41bmydz/53ideuYzmYcSj9JkqGgpq0/8168bd0cb572c56c3dc2f80a640a99fd/gatedcontent___images___cover_de_das-kleine-zitatbuch-ueber-die-abwanderung.jpg?w=680&h=841&fl=progressive&q=50&fm=jpg)
If customers churn just as fast as they convert, your recurring revenue will never be able to reach its true potential. Download this guide for actionable tips on managing churn from seasoned SaaS leaders.
![What can Australian sporting clubs learn from the Premier League about recurring payments?](https://images.ctfassets.net/40w0m41bmydz/6h4R3QheMOij7ajQwPUzMf/9964cd8e774a34769f96db0f59f644fd/guides_images_post-thumbnails_cash-flow-tips.jpg?w=680&h=401&fl=progressive&q=50&fm=jpg)
Australian sporting clubs have long looked to overseas sporting codes for ways in which to improve their operations and fan experiences. The UK’s Premier League is a good example of where clubs lead the way on payment strategies.
![The SaaS Churn Bible – eBook in association with Chargify](https://images.ctfassets.net/40w0m41bmydz/6zWC9HFnxWzkCHIQghjAbA/7b8f1f35967195c41e3cca1f2a2b2362/saas-churn-bible-anz.jpg?w=680&h=233&fl=progressive&q=50&fm=jpg)
Seasoned SaaS leaders share insights and actionable tips to help Australian businesses manage and combat churn.
![The little book of churn: Advice from SaaS business leaders and investors](https://images.ctfassets.net/40w0m41bmydz/2btXszDXT5dkdLP13wpFHv/10e37916a5791e1d05f2d16cf44422b4/guides_images_post-covers_saas-churn-quotes-aus.jpg?w=680&h=233&fl=progressive&q=50&fm=jpg)
SaaS leaders and investors share advice and insights on churn.
![Video: Can you pay by credit or debit card through GoCardless?](https://images.ctfassets.net/40w0m41bmydz/1CqKMvaLEyfR7Fit3aPtwx/19ba99033bae1b4df72543ecf912bad3/guides_images_post-thumbnails_faq.jpg?w=680&h=401&fl=progressive&q=50&fm=jpg)
As GoCardless specialises in bank to bank payments, using Direct Debit schemes around the world, you can’t use us to process card payments. In this video, Joe Robins discusses the three main reasons why this is and how this benefits out customers.
![The SaaS Churn Bible – eBook in association with Chargify](https://images.ctfassets.net/40w0m41bmydz/2cIBWEnSatYy6pS6ouo7nw/b2376bc613ee56a00fc43f5b975e5a4c/guides_images_post-covers_saas-churn-bible-us.jpg?w=680&h=233&fl=progressive&q=50&fm=jpg)
Everything US businesses need to know about identifying and combating churn.
![How Direct Debit can drive key subscription metrics](https://images.ctfassets.net/40w0m41bmydz/6alQSJTEAb173Hh4Eytpg7/9ac2c210e5d396fd9ca7edfc4045286e/guides_images_post-thumbnails_subscription-metrics-thumb.jpg?w=680&h=401&fl=progressive&q=50&fm=jpg)
How can Direct Debit impact the numbers you care about most? Find out as we explain the relationship between Direct Debit and three key subscription success metrics.
![6 reasons to integrate GoCardless with your fitness software](https://images.ctfassets.net/40w0m41bmydz/2RRChpJ1tip0X2JTD7YrH9/9f1fc94ac3cdd883acceba79c01737a3/guides_images_post-thumbnails_6-reasons-to-integrate-software-thumb.jpg?w=680&h=401&fl=progressive&q=50&fm=jpg)
From reducing admin to providing a better customer experience, here are the 6 most important reasons to integrate GoCardless with your existing software.
![How do millennials want to pay for exercise?](https://images.ctfassets.net/40w0m41bmydz/5PRSrOGRWr8iqw1ziOLxZ1/0b2b00f84e2a00dce75ef44f98ff1be0/guides_images_post-covers_millennials-preferences.jpg?w=680&h=232&fl=progressive&q=50&fm=jpg)
We surveyed 1000 millennials about their billing and payment preferences – this is what they said
![Are you putting payments at the heart of your membership experience?](https://images.ctfassets.net/40w0m41bmydz/6xtKswtlbTZl9glCBARjrv/656bcfb1071ffbfb975f0ed3d385786a/guides_images_post-thumbnails_payments-at-heart-thumbnail.jpg?w=680&h=401&fl=progressive&q=50&fm=jpg)
We surveyed 500 millennial organisation members about their preferences on payment methods, billing cycles, security and more.
![Member Retention Bootcamp: e-Guide for fitness business leaders](https://images.ctfassets.net/40w0m41bmydz/5orHPV3el2U6tmmgcQFmf2/de877497d287071bdd092afd4d7a3bb8/guides_images_post-covers_retention-bootcamp.jpg?w=680&h=232&fl=progressive&q=50&fm=jpg)
6 business workouts to stretch your average membership duration and build member loyalty.
![5 ways Finance & Ops teams can improve gym member retention](https://images.ctfassets.net/40w0m41bmydz/78Uz1Xz8w3RRWP8W5yO1Wo/de8aab39064fe6506105e16ea8bc2cd8/guides_images_post-thumbnails_5-retention-tactics-gyms.jpg?w=680&h=401&fl=progressive&q=50&fm=jpg)
How your team can impact retention rate, average membership duration and member lifetime value.
![How to optimise your payment strategy to prevent involuntary churn](https://images.ctfassets.net/40w0m41bmydz/5mZBonT4PBjG1rN8DYjwi7/0cf79b627c28f6f79a0444825685b692/guides_images_post-thumbnails_payments-involuntary-churn.jpg?w=680&h=401&fl=progressive&q=50&fm=jpg)
SaaS businesses are losing 1-4% of their customers through involuntary churn
![The little churn book: Advice from SaaS business leaders and investors](https://images.ctfassets.net/40w0m41bmydz/4nECM69lyoKclcw33wxD9O/82e496f4ae7d5c7d8b8f88b2937afe87/guides_images_post-covers_saas-churn-quotes.jpg?w=680&h=233&fl=progressive&q=50&fm=jpg)
We've collected together advice on churn from some of the world’s most successful and outspoken investors and SaaS C-suite executives.
![Churn: a quick guide for subscription businesses](https://images.ctfassets.net/40w0m41bmydz/1JNDsO2ydodXQ7x1lrJr8Z/57c9c1acb5475ff89a4c73c8053c4d07/guides_images_post-thumbnails_intro-to-churn.jpg?w=680&h=401&fl=progressive&q=50&fm=jpg)
Churn definitions and benchmarks from the likes of ChartMogul, Profitwell and Recurly, as well as action steps to help you tackle voluntary and involuntary churn.
![Energy billing errors: The cause and the cure](https://images.ctfassets.net/40w0m41bmydz/65ETUfkMcBUc1knVJ99GpE/0422e8920e5ff67b97a7f8cfb90be825/guides_images_post-thumbnails_energy-billing-error.jpg?w=680&h=401&fl=progressive&q=50&fm=jpg)
Energy billing blunders hurt supplier and customer. But miscalculation is not the same as misjudgement, so the ways to prevent errors must also differ.