Retention
![How Do Retainers Work for Consultants?](https://images.ctfassets.net/40w0m41bmydz/4oLG74m0hCJ9cPt8YqAJqT/07713d06291768e19aa9feb6b3415ca9/CDT-878_Organic_content_thumbnail_retention_02.png?w=680&h=384&q=50&fm=png)
Is a consultant retainer contract right for you?
![What is churn rate and how is it calculated?](https://images.ctfassets.net/40w0m41bmydz/3T9825YI6ex1vE6pEiJusS/82556ec1a1495f2a382f24ecd6abbb97/CDT-878_Organic_content_thumbnail_subscription_01.png?w=680&h=384&q=50&fm=png)
Learn about churn rate and how to reduce it
![What Is Involuntary Churn?](https://images.ctfassets.net/40w0m41bmydz/4oLG74m0hCJ9cPt8YqAJqT/07713d06291768e19aa9feb6b3415ca9/CDT-878_Organic_content_thumbnail_retention_02.png?w=680&h=384&q=50&fm=png)
Don’t let involuntary churn limit your business growth.
![4 takeaways from our discussion about churn with Amy Konary, Subscribed Institute](https://images.ctfassets.net/40w0m41bmydz/1K0siHflHvUsjn0bWJMVFH/6ba10423513b7c2bbd0e89a4f456a0a5/MasteringPayments_DissectingChurn_LP_Thumbnail.jpg?w=680&h=383&fl=progressive&q=50&fm=jpg)
Find out some of the key findings from our discussion customer churn
![What are the consequences of failed payments?](https://images.ctfassets.net/40w0m41bmydz/6G8SnQx0WO5rHMKUsqK3pD/1d02b7d0d22b43a601d8083a78e70ef5/CDT-878_Organic_content_thumbnail_retention_01.png?w=680&h=384&q=50&fm=png)
Discover how payment failures can impact your business.
![Understanding And Improving App Retention](https://images.ctfassets.net/40w0m41bmydz/6G8SnQx0WO5rHMKUsqK3pD/1d02b7d0d22b43a601d8083a78e70ef5/CDT-878_Organic_content_thumbnail_retention_01.png?w=680&h=384&q=50&fm=png)
Discover app retention by category and other app retention strategies.
![4 ways GoCardless can improve your customer retention](https://images.ctfassets.net/40w0m41bmydz/75fbEi5TKY9BC5i5kzsTKc/291106759b8364af522e4975b1eb7ff2/BD-36-thumbnail-X-ways-GoCardless-reduces-churn.png?w=680&h=383&q=50&fm=png)
Discover how GoCardless can help you to keep more customers.
![How You Can Improve Your B2B Customer Retention](https://images.ctfassets.net/40w0m41bmydz/6G8SnQx0WO5rHMKUsqK3pD/1d02b7d0d22b43a601d8083a78e70ef5/CDT-878_Organic_content_thumbnail_retention_01.png?w=680&h=384&q=50&fm=png)
How to improve your B2B customer retention for better profitability.
![How To Calculate and Achieve Negative Churn](https://images.ctfassets.net/40w0m41bmydz/6xWIJ7Xp1Op74Tc6YycJuT/6cd9c2df38275ea0d3acd91b268eaf7e/CDT-878_Organic_content_thumbnail_retention_04.png?w=680&h=384&q=50&fm=png)
A straightforward guide to negative churn and how to achieve it.
![The 8 payment dimensions: Churn](https://images.ctfassets.net/40w0m41bmydz/5VwYQ6xhBzj9eVxwJzxya0/c49dc5a9baddb5907043efa29f48796e/CDT-1374_Churn_Thumbnail__2_.jpg?w=680&h=385&fl=progressive&q=50&fm=jpg)
Discover how you can tackle involuntary churn to improve CLV.
![How to Build an Effective Customer Portal](https://images.ctfassets.net/40w0m41bmydz/6xWIJ7Xp1Op74Tc6YycJuT/6cd9c2df38275ea0d3acd91b268eaf7e/CDT-878_Organic_content_thumbnail_retention_04.png?w=680&h=384&q=50&fm=png)
Learn how to maximise your retention rates by optimising your customer portal.
![5 Ways to Win Back Lost Customers](https://images.ctfassets.net/40w0m41bmydz/5xFvgvKKPk8PUdxig1s530/6fe1cb17784eb9af46855b5186ee93ff/CDT-878_Organic_content_thumbnail_retention_03.png?w=680&h=384&q=50&fm=png)
We look at 5 proven ways to win back lost customers
![How to stop cart abandonment](https://images.ctfassets.net/40w0m41bmydz/6G8SnQx0WO5rHMKUsqK3pD/1d02b7d0d22b43a601d8083a78e70ef5/CDT-878_Organic_content_thumbnail_retention_01.png?w=680&h=384&q=50&fm=png)
We share practical tips to help you tackle the problem of cart abandonment
![How to Measure Customer Retention](https://images.ctfassets.net/40w0m41bmydz/5xFvgvKKPk8PUdxig1s530/6fe1cb17784eb9af46855b5186ee93ff/CDT-878_Organic_content_thumbnail_retention_03.png?w=680&h=384&q=50&fm=png)
We look at how to measure and improve your customer retention.
![Analysing and reducing customer churn in 2021](https://images.ctfassets.net/40w0m41bmydz/4oLG74m0hCJ9cPt8YqAJqT/07713d06291768e19aa9feb6b3415ca9/CDT-878_Organic_content_thumbnail_retention_02.png?w=680&h=384&q=50&fm=png)
Learn how to reduce your customer churn rate for better retention
![Changing Your SaaS Pricing Model](https://images.ctfassets.net/40w0m41bmydz/29QbOHiWf7BmGT4qi7Q9as/d9043030aae3d8673a28b444b1281b82/CDT-878_Organic_content_thumbnail_subscription_03.png?w=680&h=384&q=50&fm=png)
Get the inside track on how to reprice your SaaS products and services.
![What does distinctive competence mean for my business?](https://images.ctfassets.net/40w0m41bmydz/5xFvgvKKPk8PUdxig1s530/6fe1cb17784eb9af46855b5186ee93ff/CDT-878_Organic_content_thumbnail_retention_03.png?w=680&h=384&q=50&fm=png)
Explore our distinctive competence definition for businesses, right here.
![The payment success index 2020: a UK & Ireland spotlight](https://images.ctfassets.net/40w0m41bmydz/2e9gukRR7824U33dHisSN9/a1122f68ced45d8c26d806bf0de38b82/CDT-1131-Benchmark-Reports-Regional-Blog-UK-Cover-min.jpg?w=680&h=385&fl=progressive&q=50&fm=jpg)
How do UK & Ireland payment failure rates compare to the global benchmark?
![What is customer attrition and how do you reduce it?](https://images.ctfassets.net/40w0m41bmydz/6xWIJ7Xp1Op74Tc6YycJuT/6cd9c2df38275ea0d3acd91b268eaf7e/CDT-878_Organic_content_thumbnail_retention_04.png?w=680&h=384&q=50&fm=png)
Customer attrition refers to the loss of customers by a business.
![How GoCardless helped us during COVID-19](https://images.ctfassets.net/40w0m41bmydz/49QkhtudaIBAzW1GTw3CYi/6e2517f4077bb03392453b630146bdf7/CDT-1106-Role-Models-blog-header-header.jpg?w=680&h=384&fl=progressive&q=50&fm=jpg)
Role Models guest writes this post about retaining clients during lockdown.
![What is customer retention?](https://images.ctfassets.net/40w0m41bmydz/5xFvgvKKPk8PUdxig1s530/6fe1cb17784eb9af46855b5186ee93ff/CDT-878_Organic_content_thumbnail_retention_03.png?w=680&h=384&q=50&fm=png)
Find out how to measure customer loyalty and retention with our useful guide.
![[On-demand webinar] The road to success: introducing our new payment intelligence product](https://images.ctfassets.net/40w0m41bmydz/7u9tKfeA1F30k2wypxqBnD/a6bdab7f74d0637aa1be57fd1feb34ec/Webinar-The_road_to_success-thumbnail-2475x1400.jpg?w=680&h=385&fl=progressive&q=50&fm=jpg)
Watch our free webinar and discover how recurring payment intelligence can help reduce your payment failures.
![What do net 30 payment terms mean?](https://images.ctfassets.net/40w0m41bmydz/2YEFkanHJwH4sE2GUT0yqi/e9e10dd2b73d81324bb513390803bb19/CDT-878_Organic_content_thumbnail_accounting_01.png?w=680&h=384&q=50&fm=png)
Our full guide to net 30 payment terms for businesses.
![How to calculate annual churn rate](https://images.ctfassets.net/40w0m41bmydz/6G8SnQx0WO5rHMKUsqK3pD/1d02b7d0d22b43a601d8083a78e70ef5/CDT-878_Organic_content_thumbnail_retention_01.png?w=680&h=384&q=50&fm=png)
Want to learn how to calculate annual churn rate? Find out here.