UK gyms face a member retention challenge:
50% of members are lost each year
47% of members would consider cancelling for alternative exercise options
Gym-goers are demanding flexible access and don't want to be tied into a contract.
You might not be able to rely on annual contracts to lock in revenue; but you can give members an experience that will motivate them to keep returning - and recommend you to their peers.
That’s why we created the Membership Retention Bootcamp: 6 workouts to stretch your average membership duration and build member loyalty.