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How Direct Debit eliminates involuntary churn for subscription businesses

Churn is an important measure of how successful a business will be in the long term and directly relates to the business’s lifetime value (LTV). Therefore, reducing churn and increasing the LTV of a business ultimately leads to an increased return on the customer acquisition cost (CAC).

End-to-end finance: why payments need to integrate with your accounts

Digital was the buzzword at this year’s Accountex conference. But the core lesson for many practitioners was the need for automation and end-to-end integration of software apps, especially for payments, cash flow and practice efficiency.

Increase your European SaaS customer base with Direct Debit

Both European businesses and shoppers have a unique set of preferences when it comes to paying for online goods and services. Optimising the payment process allows US companies to outpace the competition and capture a group of customers who are ready and willing to spend.

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