Latest articles
How your customers prefer to pay impacts their buying decisions. Learn all about payer preferences in 2021, and how you can leverage them for your business.
3 min readGrowth
How to master email marketingEmail isn’t going anywhere, and email marketing is as powerful a tool as ever
3 min readGrowth
What is customer marketing?Customer marketing is important because your existing customers are important
3 min readGrowth
Why is customer satisfaction so important?The only way to keep your customers is to keep them happy
3 min readGrowth
What is a content management system?Any business can benefit from using a CMS to manage online content
2 min readAccountants
Return on Assets: Definition, Formula and ExamplesLearn how to calculate your return on assets and drill into your efficiency
2 min readFinance
What Are Sunk Costs?Discover why sunk costs shouldn’t factor into future business decisions.
3 min readFinance
Price elasticity of demand: definition, formula, and examplesLearn how price impacts demand with the price elasticity of demand formula
3 min readBusiness Management
Stakeholder analysis: definition, tools, and examplesStakeholder mapping techniques help you communicate more effectively
3 min readFinance
Bull vs. bear market: impact on investmentsIs it better to invest during a bull or bear market? It depends on strategy
3 min readEnterprise
Are credit cards pricing themselves out of the SaaS market?What European card fee increases mean for US SaaS businesses working abroad.
3 min readBusiness Management
Top 10 Gantt chart softwareLearn how to make the most of Gantt charts with the best software
2 min readBusiness Management
Important leadership skills for 2021Great leaders are made, not born. Hone your leadership skills with our tips
2 min readBusiness Management
Conducting virtual job interviewsVirtual job interviews: example questions and candidate interviewing tips
2 min readBusiness Management
Managing change in your organizationHow to implement a successful change management plan with seven simple steps
2 min readAccountants
What is artificial intelligence?Is your business ready to take advantage of AI in accountancy?
2 min readBusiness Management
A Guide to Improving Employee EngagementHow to make sure your employees want to keep working for you
2 min readBusiness Management
Business partnership agreement pros and consCan a business partnership agreement kickstart your next business venture?
3 min readFinance
What is divestment?3 min readBusiness Management
Product life cycle: definition, stages, and examplesHow can you effectively manage the product life cycle to maximise profit?
2 min readBusiness Management
What is a line manager?A line manager bridges the gap between workers and executives
2 min readFinance
What is market volatility?Learn how to include market volatility as part of your investment strategy
3 min readFinance
How to manage investment riskWhat level of investment risk is acceptable? Reduce risk with diversification
2 min readFinance
What are growth funds?From local to international, growth funds come in a range of options
