Latest articles

A business plan will help you establish realistic goals and processes

CRM software provides a data-driven platform to manage customer relationships.

To truly succeed as a business, you need to know the market.


Is public relations (PR) more than just building an image?

What is earned media and why is it so highly sought after?

Find out how search engine marketing (SEM) could transform your marketing

Engagement rate is a metric that measures how engaging your content actually is

Why A/B testing is the only reliable way to evaluate your conversions

Exploring the intricacies, specifics and importance of UX

How could an improved click through rate boost your marketing campaigns?

Discover what goes into accounting journal entries and create your own.



Creating an effective leadership development programme

Find out how human capital could transform the way your business delivers

Discover the basic ideas behind the agile methodology. Could it work for you?

Visual aids like the Kanban method can make team collaboration easier
![[Infographic] The challenges of recurring payments from our Forrester Consulting thought leadership paper](https://images.ctfassets.net/40w0m41bmydz/68398oG5H1mafw9UPI4T4D/9229a10db96e5797328b886ddf8ba758/CDT-1366_Forrester_infographic_blog_header_EN.jpg?w=680&h=384&fl=progressive&q=50&fm=jpg)
See the key takeaways from the Forrester thought leadership paper.

Learn how to decide which core values apply best to your company

Are your employee talents being used? Get organized with talent management

Goal setting is an important part of employee development plannin