Latest articles

2 min readGrowth
The power of earned mediaWhat is earned media and why is it so highly sought after?

2 min readGrowth
What is Search Engine Marketing (SEM)?Find out how search engine marketing (SEM) could transform your marketing

2 min readGrowth
Are you engaging? Engagement rates explainedEngagement rate is a metric that measures how engaging your content actually is

2 min readGrowth
How A/B testing works and why it’s so powerfulWhy A/B testing is the only reliable way to evaluate your conversions

2 min readGrowth
What is UX? A basic guide to user experienceExploring the intricacies, specifics and importance of UX

2 min readGrowth
What is meant by click through rate (CTR)?How could an improved click through rate boost your marketing campaigns?

3 min readAccountants
How to Create an Accounting JournalDiscover what goes into accounting journal entries and create your own.

2 min readAccountants
Small business guide to online invoicing softwareSave time and money on invoicing using an online invoice generator.

2 min readAccountants
What Is a Tax Write-Off and How Does it Work?Everything you need to know about the instant asset tax write-off in 2020.

2 min readAccountants
Understanding Present Value and Net Present ValueFind out how to calculate present value and net present value.

2 min readBusiness Management
The importance of leadership developmentCreating an effective leadership development programme

2 min readBusiness Management
What Is Human Capital?Find out how human capital could transform the way your business delivers

3 min readBusiness Management
What is agile methodology?Discover the basic ideas behind the agile methodology. Could it work for you?

2 min readBusiness Management
What is the Kanban method?Visual aids like the Kanban method can make team collaboration easier

1 min readEnterprise
[Infographic] The challenges of recurring payments from our Forrester Consulting thought leadership paperSee the key takeaways from the Forrester thought leadership paper.

2 min readBusiness Management
Why company core values are important and how to decide what they should beLearn how to decide which core values apply best to your company

2 min readBusiness Management
Utilizing your employee talents effectivelyAre your employee talents being used? Get organized with talent management

2 min readBusiness Management
How to set goals and promote employee developmentGoal setting is an important part of employee development plannin

2 min readCash flow
What is a loss leader?What are loss leader items, and how do they fit into a sales strategy?

WebinarCash flow
[Webinar] Gocardless and Chargebee - Revenue RecognitionLearn how you can make the most of the Chargebee platform to transform customer engagement and payment collections

2 min readBusiness Management
Introduction to strategic planningStrategic planning can help guide your business towards long-term success

2 min readFinance
Quantitative Analysis ExplainedWe explain (and hopefully simplify) the science of quantitative analysis.

2 min readBusiness Management
How secondary market research could work for your businessFind out how to save time and money through secondary market research
