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The ultimate payments cheat sheet for SaaS leaders

Optimise your payments strategy to drive changes in key business metrics like Churn Rate and Customer Lifetime Value, with this cheat sheet for Australian businesses from GoCardless and ChartMogul.

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We often get asked how payments impact the subscription metrics you care about most. We've worked with our friends and SaaS data specialists ChartMogul to illustrate just that.

Compare Churn Rate for different payment methods and see how bank-to-bank payment methods like bank debit (bank-to-bank Direct Debit) can boost Customer Lifetime Value by more than 30%.

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Seen 'GoCardless Ltd' on your bank statement? Learn more

GoCardless Ltd, 55 Collins Street, Melbourne VIC 3000, Australia

GoCardless Ltd (company registration number 07495895) is registered as a foreign company in Australia, ABN 17 606 261 74, and holds an Australian Financial Services licence (AFSL), number 478976.